Editorial identity design for independent makers and brands with a real point of view.
Story-led, trend-busting solutions. Simple, sophisticated techniques.
In Reverence for the Process
Latest project: Kae Paché visual identity
15 years’ experience, from New York to New England. Corporate sophistication, independent edge. In pursuit of timeless quality, no matter the medium.
In 2011, I was spending my days as a layout designer at a fashion magazine. By night, I was obsessing over pixels in a one-bedroom in Williamsburg, on a mission to design the most intentional skateboarding photography magazine.
15 years later, I’m collaborating with passionate founders and brands who have something to prove to their industry, and plenty to give back to their audience.
I’m a radical connector between the mainstream and the marginal worlds. My specialty is in unearthing your superpower and presenting it simply. In today’s culture, truth is a rarity. That’s why I like I treat your project like I’m designing a luxury brand.
If you want your brand as your legacy, and you don’t want to compromise your authenticity, I’m the creative partner you’ve been looking for.
Design Services
Full visual systems for founders launching or repositioning.
From $3,500
Magazine-quality design for lookbooks and campaigns.
From $2,200
Simple websites built to be easeful
in use and easily updated.
From $3,000
Ongoing support for brands looking for insight and guidance.
From $1,600
Select Projects
Visual identity, digital presence, and beyond for a transformative flower essence brand.
Brand architecture and strategy for a creative studio rooted in the power of inner mastery.
Magazine design and system for New York’s finest skateboarding editorial platform.
The Process
DISCOVERY
I learn your story, audience,
and aspirations during a structured conversation.
DIRECTION
Moodboards and references are gathered and shared to establish a clear way forward.
DESIGN
I work, we talk, and we reach milestones with solutions that fit you like a second skin.
DELIVERY
You get organized files, clear documentation, and training. Hello, peace of mind.
